On October 29, 2012 Superstorm Sandy takes an unusual left turn and takes aim at the East Coast of the United States. New Jersey, New York City and Connecticut were hit particularly hard. Sandy was the deadliest and most destructive hurricane of the 2012 season and ranks in actual dollars as the second-costliest storm on record after Katrina in 2005.

One of our Hosted VoIP clients, Dan Lynch, owner of BLDG Architecture in Brielle, NJ, recently sat down and talked to me about what he and his business went through during that extremely trying time almost 5 years ago.

“Well business was doing really well and growing, and we decided to move to Mantoloking, NJ around Easter of 2012” remembers Dan. With hindsight being 20/20, his memory is delivered with a slightly pained smile knowing the havoc Sandy was about to wreak on the area. In fact, Dan had relocated his firm just a couple blocks south of where the inlet cut through the peninsula near the Mantoloking Bridge.


“When Superstorm Sandy hit the coast we were 500 feet from the Atlantic Ocean” Dan says.  “Everything was gone except for three telephones and three computer monitors” that Dan was able to secure before evacuating.  All other business records and files were under 36 inches of water.

“The most critical thing for an architecture business is communication” and Dan was fortunate enough to have a solid hosted VoIP system in place.  While flooding may have kept the actual phones from being online for a period of time, the platform never went down throughout the entire event.  Dan was able to stay in touch with his customers by planning and taking advantage of the many great disaster recovery features that are built into a good hosted VoIP system.  Things like…

  • Auto Attendant – to keep customers informed and route calls effectively
  • Voicemail to Email – to stay on top of customer messages and keep connected
  • Business Continuity – automatic forwarding of calls to a predefined number (cell, for instance) in case the phone becomes unreachable.
  • Sim Ring – can ring another phone simultaneous to your office extension.
  • Admin Portals – to easily manage the system remotely in real time as needed as events unfold unpredictably.
  • A Great Partner – Team Reynwood worked tirelessly throughout the storm and in the days, weeks and months that followed to support our clients.

So how did things turn out for Dan and BLDG?  Dan reports the business is thriving again and he’s looking forward to expansion into South Florida.  Congratulations Dan!

And while Florida is not exactly the place to hide from hurricanes, after his Sandy experience Dan can still enjoy the Sunshine State with a certain peace of mind knowing his hosted VoIP phone system – and provider – will never let him down.